Sixty
A solution to a happier, healthier, more resilient workforce – Sixty minutes of well-being a week
Some background
Wooboard’s Sixty platform is a science-based tool designed to support workplace wellness.
Launched during a boom in the global corporate wellness market, fueled by the pandemic, Sixty helps employers monitor and support their team’s wellbeing remotely.
The platform checks in with employees automatically and offers activity suggestions to boost their wellness.
My involvement
The whole shebang — I was across everything, including:
- Overseeing the brand, visual identity, and concept development
- Leading UX and UI for the online platform, mobile apps, and websites — including user-facing, admin, and content creator interfaces
- Collaborating closely with marketing and development teams
- Creating content and…
- Pretty much everything in between
Areas of involvement
Visual examples for Sixty’s brand and visual identity
Through a series of workshops, we collaboratively defined the brand’s WHY, HOW, and WHAT. We distilled key values, vision, promise, target audience(s), and their various touchpoints with the brand.
To develop the visual identity, we evaluated and balanced different design attributes, which informed a visual story and moodboards to establish the desired look and feel. This process included multiple design iterations, with considerations for typography, colour palette, spacing, interaction, and image treatment, among other elements.
Finalised designs were then applied to build:
– a promotional website
– a web application for the actual services & products
– a web application to administrate the services & products
– a mobile app
Visual examples for the applied iterative design and development process
From information architecture to user-flows and wireframes to low and high fidelity to component creation and style guides.
Visual examples for the applied UI used for administrative screens and content creator support
